Paradigm Shift Of Consumers To Distinguish The Authenticity Of Supplies Is Critical

"At present Consumables Third of the world market, namely the original supplies, compatible supplies and counterfeit supplies. Printer Manufacturers also clear that the use of non-original consumables will not be a result of printer failure warranty. However, why in the regulations before, so many customers every day holding the use of non-original printer supplies and a broken door to our warranty it? They knowingly, or no knowledge of it? "HP's repair shop, a clerk complained. In fact, the proclamation of which have to start with from the dealer. I visit too many places in computer printers just to buy the consumer, 80% of consumers have no knowledge of the manufacturers provided situation, and in their buying process, dealers will be recommended to them or modified with compatible consumables for. only 20% of consumers know the company provides, but because of the expensive original supplies, cheap supplies compatible, so select compatible supplies. original supplies and compatible supplies, although each is doing, but whatever the outcome, be from a consumer point of view, seem to have had to ensure product quality. counterfeit consumables only feared, it is not only price is not cheap, but the lack of quality assurance. But is this Products are unaware that the office market in dealers this way, even already have a complete "chain." One dealer against original consumer experience "transformation" "Everyone says expensive original supplies, said that our dealer profits higher. In fact, the original supplies very low profits. Why is it compatible consumables repeated provocation original supplies at low prices, original supplies still unwilling to referred sales drop down? One major reason is that the original supplies consumed in huge amounts of money each year on research and development. HP, Epson, Canon and other printer manufacturers for supplies of quality and production of very strict norms to grasp not only the cost of the production process the amount of technology too, after having to repeatedly test the quality of the supplies, which are bound to consume much money. Moreover, the original supplies will not be eager to reduce his value, because it has been compatible with the threat of limited supplies low-end products, as high-level, such as professional and business class will not be compatible with much of the combat supplies. price war if war breaks out, first of all the most negative of the self, which is the original price of consumables has been refused give one of the reasons. production costs, professional fees, inspection fees and the sale is through the large amount of money spent on supplies Sell Come back, manufacturers and distributors are not many profits. "One dealer explained. "For us to sell low-end products usually based dealer, if the original machines and supplies alone can sell to make money, it has long been close friends. A printer around 300 yuan, it is also a set of original cartridges to 300 yuan, so the price is not acceptable to some customers. so we only sell compatible supplies to consumers, in fact, although the price of compatible supplies low, but the profit was considerable. and after-sales without our control, they will naturally manufacturers there to help. "consumers are informed manufacturers warranty requirements, dealers said that if consumers do not ask, do not remind the general, because many consumers are still very important for the sale. For consumer inquiries, the past will be vague and noncommittal, and will not answer.

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